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	<title>PR agency &#8211; Transform Marketing (Pty) Ltd</title>
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	<description>An Established Public-Relations (PR) &#38; Digital Marketing Agency</description>
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		<title>Defining your unique selling proposition for PR.</title>
		<link>https://transformpublicrelations.com/2014/06/19/defining-unique-selling-points-pr/</link>
		
		<dc:creator><![CDATA[Craig Dummett]]></dc:creator>
		<pubDate>Thu, 19 Jun 2014 07:21:08 +0000</pubDate>
				<category><![CDATA[Blog Posts]]></category>
		<category><![CDATA[Pr]]></category>
		<category><![CDATA[PR agency]]></category>
		<category><![CDATA[public relations]]></category>
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					<description><![CDATA[In any modern-day business and especially in PR, it is becoming increasingly difficult to stand out from the crowd. With the hundreds, if not thousands of other companies out there selling or offering similar products or services, these days companies have to answer the question of why people should buy from them, as opposed to someone else.]]></description>
		
		
		
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